PR: how to get it right

Event date

Starts: Wednesday, 29 May, 2024 - 19:00
Ends: Wednesday, 29 May, 2024 - 20:30

Event description

This training session will be the final in BBE's 2024 series of webinars designed to support your marketing for your Brass Band Week event (you'll find the others on the BBE Events page or past recordings in the Member Resources library). Not participating in Brass Band Week (6 - 14 July 2024) this year? All of the content covered will still be relevant for your other concerts and activities taking place at any time throughout the year.

So, how should you go about gaining good PR coverage for your band and it's activities?

We'll look at:

• How to construct a good press release
• Who you should be contacting and what they're interested in
• How to pitch to local and regional print and radio
• When to make contact and how to follow-up successfully

Meet your hosts

This webinar will be delivered by:

Jessica Wood Director, Arts Media Contacts
Holly Finch Manager, Arts Media Contacts

Arts Media Contacts was founded over 25 years ago by a group of experienced arts marketing professionals and journalists. It is a small and specialist company here to help our clients across the cultural industry in all areas of arts PR and marketing.

Pricing and cancellation

This webinar is free to BBE members and £10 for non-members.

Read our full BBE Event Cancellation Policy.

Arts Media Contacts Bios

Arts Media Contacts Director | Jessica Wood
BA (Hons) U.S. Studies, University of Essex
MA Journalism Studies, University of Westminster

Jessica is the founder and director of Arts Media Contacts. An experienced publisher and arts PR professional, she brings over twenty years’ experience in arts marketing. Her main work in recent years has been in arts communications, journalism and marketing. Her roles include Head of Communications for British Art Fair, Women in Art Fair, Korean Art London, PR for UK City of Culture, Attenborough Arts Centre and Seamus Heaney HomePlace. Jessica has supported projects at Tate Britain, Masterpiece Fair, The Science Museum and London Design Biennale. She lives in Sussex where she publishes an art magazine ROSA (Review of Sussex Arts) and has guest curated the Artwave Festival.

Arts Media Contacts Manager | Holly Finch
BA Music, Falmouth University
MA Philosophy, University of Sheffield

Holly is the Manager of Arts Media Contacts and has worked with the company for two years. During this time, she has learned the key principles of arts marketing and PR, assisting Jessica with multiple projects. Recent clients include British Art Fair, Artists Open Houses Festival, Korean Art London, Alternative Arts’ Women’s History Month and Black History Month, and Women in Art Fair, as well as a number of smaller projects. Holly has helped secure media coverage in leading publications including The Guardian, Evening Standard, Sky TV, The Art Newspaper and The Independent. She is also a practising musician and songwriter.

Location